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6 Steps To Your Successful Machine Quilting Business - Get Started Now! There's No Better Time
Introduction To The Course
How To Use This Course (1:51)
Where Are You In Your Journey To Creating Your Machine Quilting Business (2:15)
Choosing Your Quilting Machine (7:14)
Buying Your Machine
Considering Different Business Locations (3:01)
Step-One: Type of Business Choices
Your Studio (3:08)
Getting Started the Right Way (3:46)
Choices For Structuring Your Business (8:12)
Getting Ready For Business
Step-Two: First Year Strategies To Get Your Good Name Out There
Choosing Your Good Name (5:03)
Your First Year And Introducing Your Business (7:51)
Branding Your Name The First Year In Business (1:55)
My Good Name
Step-Two: Second Year Strategies Focus On Keeping Customers Loyal
Keeping Customers Loyal (4:48)
Starting Your Loyalty Program (5:33)
More Loyalty Program Strategies (3:04)
Loyalty Programs and Loyal Customers
Step-Two: Third Year Strategies Bring Them Back For More
Growing My Business In The Third Year & On (4:46)
Keeping In Touch With Your Customers
What Customers Love
Step-Three: Separating Your Business From Others
Being Just A Bit Better In My Niche (4:28)
You Are Not A Hobbyist (2:16)
How I Can Become An Expert (3:48)
Have Your Information Ready For The Media (5:30)
How To Reach Customers
Know Like And Trust (2:48)
You And Your Good Name & The Competition (2:24)
Look Perfect While Learning (5:50)
Taking Care of Your Customers
Step-Four: Your Unique Selling Position
My Unique Selling Position (USP) (4:36)
Crafting Your Tag Line and Separating Yourself From The Competition (5:12)
Getting My BIG Ideas Out There (7:14)
Separating Your Business From the Competition
Step-Five: Ways To Attract Customers
Taking Credit Cards Is Easy (7:21)
Marketing On A Slow Day (3:03)
Charities & Give-Aways (3:57)
Taking In A Quilt (14:29)
Centering Back Art Backings (2:21)
Making Your Business Shine
Step-Six: Pricing Products & Services
Pricing Your Goods & Services (3:02)
Pricing Basic Services & Additional Services
Antique Quilts Take a Bit of Work (2:54)
How To Discount Your Services (2:09)
Justifying & Adding Value To Your Pricing (2:30)
Do You Offer Coupons or Gift Certificates? (1:43)
Service & Product Bundling Strategies (3:19)
Consider Being Full Service For Additional Value (2:53)
Pricing by the Numbers
BONUS: Things To Consider As Your Business Grows
Training Your Employees When You Need Help (3:51)
Effective Marketing (7:59)
Marketing and More
Your Beautiful Business
Thank You! (1:48)
Congratulations on Completion, Print Your Certificate Of Achievement
Recipe from the Quilted Muse
Consider Being Full Service For Additional Value
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